UK | £ 
US | $ Behind the brand
A shared love for fashion led best friends Barbara Boccara & Sharon Krief to create ba&sh. Their idea? To bring their dream wardrobe to life so that they could share it with other women. A brand truly made by women for women.
Found in more than 400 stores around the world, the ba&sh style remains distinctly Parisian, uniting an expression of freedom with an easy, joyful elegance.
"Sustainable fashion is attainable – without compromising on style, function, or quality."
^ Founders Barbara Boccara & Sharon Krief
Discover the "Mini Me" capsule collection
Designed for fun moments that are to be shared between mother and child. This collection highlights the strength of the mother-daughter bond and the feminine complicity that is so dear to ba&sh.
Environmentally responsible fashion
What is sustainable fashion? Since 2015, ba&sh has been working on an answer to this question with a new commitment towards positive impact.
Year after year, ba&sh works to develop more environmentally responsible fashion and sustainable clothing. They carefully choose their materials (organic cotton, recycled polyester, vegetable tanned leather).
‘Because ethical fashion is designed to last, we help you take care of your clothes, breathe new life into them.’
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